by Bryon Lippincott | Jan 25, 2018 | Blog, Blog Posts, Brand Strategy, Humanitarian Filmmaking, Humanitarian Photography, Nonprofit marketing, Storytelling
If there is one thing that seems to drive photographers it is fascination. For some photographers it is a fascination with beautiful landscapes and nature, for others the beauty of architecture or fashion, or even the ability to present food in an artistic way. For me...
by Bryon Lippincott | Dec 5, 2017 | Blog, Blog Posts, Brand Strategy, Humanitarian Filmmaking, Humanitarian Photography, Nonprofit marketing, Storytelling
As a humanitarian photographer, filmmaker and marketer I spend a decent amount of time engaging with nonprofit organizations in their social media and website spaces. Over the last couple of years I have seen a marketing trend gaining steam that bothers me. The trend...
by Bryon Lippincott | Nov 26, 2017 | Blog, Blog Posts, Brand Strategy, Nonprofit marketing
“For less than the price of a cup of coffee each week” or “for less than a dollar a day”, you can… “ Sponsor a child”, “Help someone start a business”, “Give someone clean water”, “change the world”, “Be a hero …”!...
by Bryon Lippincott | Oct 27, 2017 | Blog, Blog Posts, Brand Strategy, Humanitarian Filmmaking, Humanitarian Photography, Intentional Living, Nonprofit marketing
I read an article recently that got me thinking how we engage with unsolvable problems as a western culture. The article by Kainoa Little can be found here: https://petapixel.com/2017/07/05/no-one-buy-photos-free-mosul-2017/. I would encourage you to take a minute and...
by Bryon Lippincott | Oct 19, 2017 | Blog, Blog Posts, Brand Strategy, Intentional Living, Nonprofit marketing, Storytelling
I have spent a lot of time recently thinking about the way we relate to charitable acts and what compels us to act in compassionate ways. I asked a question on my Facebook page a few weeks ago and the response to that and to my previous article on comfort and...
by Bryon Lippincott | Sep 21, 2017 | Blog, Blog Posts, Brand Strategy, Nonprofit marketing
When we interact with advertising produced by companies trying to sell us something we rarely, if ever, take the time to consider if the company that is selling the product is worthy to receive the money. We are only thinking about the satisfaction, pleasure, or...